Cardinal Solutions has played a role in strengthening Saginaw Valley State University’s commitment to community engagement. Programs such as Cardinal Solutions helped demonstrate the university’s impact through partnerships with nonprofit organizations, businesses, and civic institutions — contributing to SVSU earning the Carnegie Classification for Community Engagement.

Through these collaborations, students apply their academic training to real challenges while community partners gain access to thoughtful research, design, and problem-solving support.

Cardinal Solutions is an interdisciplinary faculty/student team that works directly with local businesses and non-profits to develop marketing solutions. Students analyze an organization’s goals, determine marketing needs and with the input and approval of the business, develop effective solutions.

Program Impact


Since its founding, Cardinal Solutions has connected students with real clients across the Great Lakes Bay Region and beyond.


Program outcomes include:


• Over $120,000 in student scholarships awarded through project participation

• Partnerships with over 100 nonprofit organizations, businesses, & civic institutions

• Real-world projects completed for community organizations

• Student career/portfolio development through professional-level work

• Development of professional soft skills such as communication, teamwork, project management, and client interaction

• Experiential learning opportunities that connect academic study with community needs



Through these experiences, students graduate with demonstrated experience solving real problems for real clients while building the professional skills needed for successful careers.



In many ways, this group of students functions like a business. Each student contributes expertise from their respective discipline, which ensures the success of the project. The results are exceptional for businesses, nonprofits, and the students.

Services We Provide…



- Web Design
- Grant Writing
- Technical Writing
- Logo & Branding Design
- Brochure Design

 

- Business Analysis
- Database Management - Web Hosting
- App Design
- Information Architecture
- Signage & Wayfinding Design

 

- Usability Testing
- Videography
- SWOT Analysis
- Competitor Analysis
- Social Media Campaigns

Sample of student project work from Cardinal Solutions

Problem Solving Maps

6th Grade Math Workbook

 
Sample of student project work from Cardinal Solutions

Marshall M. Fredericks Sculpture Museum

App Design

Sample of student project work from Cardinal Solutions

SVSU Website

Academic Program Pages

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Sample of student project work from Cardinal Solutions

Salle O’Neil

Website & Brand

Sample of student project work from Cardinal Solutions

Women of Colors

Social Media Campaign

Sample of student project work from Cardinal Solutions

SVSU Chatbot

 
Cardinal Solutions Logo
“Cardinal Solutions brings students of various majors together to solve problems for local businesses and non-profits. This program seeks to improve higher education, and our communities.”

– J. Blake Johnson

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