The website content was writen by Dustin Dehne and designed in WordPress by Charles Hutchins. The new site is formatted for smartphones, tablets, and computers. It presents key information for all counties in the Great Lakes Bay Region.
The videos were recorded live, and on location, edited and produced by Zach Sklener. Drone footage was created by Prof. Rhett Mohler, federally licensed drone operator.
Team
When working with Cardinal Solutions, LaMarr was able to collaborate with many
different faculty and students who contributed a variety of skills to the project.
Graphic designers and technical writers created a social media campaign and
designed a website for the Discover Great Lakes Bay and Coming Home Event
brands.
Technical writing student, Dustin Dehne, helped build the website from scratch and
created a document plan for an event to showcase all the talent in the Great Lakes
Bay Region. This plan helped the organization put a face to the name and expand
their reach in the community. Dehne says, “These experiences helped me prepare
for the professional world in such a unique way. In a sense, it started my
professional career before it even began.”
Solution
Cardinal Solutions provided Discover Great Lakes Bay with the website for both the
organization and their Coming Home Event. They also worked on a social media
campaign that is still being used today on the company’s social media. This
campaign attracted thousands of followers and hundreds of Coming Home Event
attendees.
LaMarr worked directly with Cardinal Solutions on these projects and notes his
experience with the students. He says, “Cardinal Solutions students were fun, openminded, and creative. Many of their concepts and ideas were utilized in the final
product.”
The new site is formatted for smartphones, tablets, and computers.
